Facebook Etiquette
Facebook is one of the most widely used social media platforms for businesses, groups, and individuals. With over 2.934 billion users, there is a tremendous opportunity to use it to grow your business. An application with great power also requires great responsibility from its users. As a business you need to be especially careful when […]
How to Add Direct Mail to Your Digital Marketing Campaign
Why Use Direct Mail in 2023? (Part 3 of 3) Integrating a direct mail and digital marketing campaign can have a profound effect on your marketing efforts. Check out these three uncomplicated ways to integrate mail into your multichannel campaigns: Follow up with an email to your direct mail recipients after your mailing. Add a […]
Get Better Digital Marketing Results by Leveraging Direct at Every Stage of the Customer Journey
Why Use Direct Mail in 2023? (Part 2 of 3) Your company’s customer journey hourglass capitalizes on digital tactics no doubt. Maybe you are active on social media, dabble in SEO, send emails, etc. Want to know a way to reach your prospects and clients with a higher Return on Investment (ROI)? Do you have […]
6 Ways Direct Mail Can Improve Your Digital Marketing Results
Why Use Direct Mail in 2023? (Part 1 of 3) Have you considered using direct mail as a marketing tactic? Chances are you are sending out emails and posting on social media. You may even have a whole digital marketing agency under your belt helping you get online ads in front of the people who […]
Are These 6 Marketing Obstacles Keeping Your Small Business Grounded?
There are only so many dollars in your wallet and hours in the day. These are the biggest marketing obstacles in every small business success
Digital Adoption with Wingman Direct Marketing & Digital Advisory
Wingman Digital Advisory’s mission is to make Digital Adoption simple. At Wingman, we believe that it is your mission; we are just here to help see you through to a successful conclusion. We are proud to be on of the first dozen Approved Digital Advisors for the Canada Digital Adoption Program (CDAP). Through our carefully […]
5 Big Reasons Why You Need a Social Media Content Calendar
If you post online more than once a week, your business might need a social media content calendar. It is a powerful tool that allows you to keep your thoughts and objectives front of mind. Wingman is of course biased, but an outsourced partner can also help manage your message and the delivery. Getting social […]
Why Online Reviews Are Essential For Your Business
Online reviews and online reputation management are invaluable for consumers who have never tried your product or service and want to know others’ honest experiences with your business. A 2021 survey indicated that 98% of consumers read online reviews for local businesses. First off, it’s important to specify what an online review is. It’s a […]
How to Market Your Canadian Home Care Business
Grow your small business with the help of a Wingman. As an entrepreneur and caregiver, you have one of the most fulfilling and challenging jobs. Not only do you spend your days caring for the sick, disabled and/or elderly, but you also have to pour extra energy into growing your Canadian home care business. We can help. At Wingman, […]
How to Market Yourself as a Consultant
Work with a Wingman to create an effective marketing strategy for your consulting business. As a consultant, it almost goes without saying that your business relies on your ability to get clients. However, while you have an expert grasp on your profession of choice — be it accounting, human resources, or IT — and are the […]
