4 Tips to Optimize your Written Content for Voice Search
“Hey google, what is the best ice cream shop near me?” Who doesn’t love the ease of asking your smartphone a question and turning up instant, hands-free results? For questions that need addressing in the middle of a baking session, walk, or simply while multitasking other responsibilities, the voice search function is an ultra handy […]
11 Elements of a Website Landing Page that will Increase Website Conversions
You have put in the work with your flight crew to publish effective ads, drafted creative email campaigns, and published your link across social media with cleverly crafted updates so your business can reach its goals – It is time to prepare for landing! Your website landing page that is. As the first page many […]
Are You Leveraging Direct Mail in Your Marketing Hourglass?
Your company’s customer journey hourglass capitalizes on digital tactics no doubt. Maybe you are active on social media, dabble in SEO, send emails, etc. Want to know a way to reach your prospects and clients with a higher Return on Investment (ROI)? Do you have direct mail in your marketing hourglass? You can reach out […]
5 Digital Marketing Mistakes to Avoid in 2022
The opportunity to promote your business online has surged since the pandemic, making it worthwhile to explore ways you can maximize your reach. Scrambling to figure it out while managing all the other responsibilities you juggle as a small business owner can be daunting – we can help. Our time in the digital marketing biz […]
Does your Email Marketing Campaign Score 5 out of 5 for Content?
How easy are your emails to read? Before hitting send on your next email marketing campaign, ensure you are scoring 5 out of 5 on your content selection.
Four Tips to Optimize Your Website For Effective Ecommerce
Did you know that 69.0% of people in North America have taken advantage of online shopping – or Ecommerce – in the past 12 months. That means two of three of us already see the convenience and wide range of products and services available. This migration of traffic online has led to a dramatic change to the […]
The Ultimate 2022 Seasonal Marketing Guide: 21 Holidays You Won’t Want to Miss
Once again, the seasons are changing. Fall leaves turning orange and crisp autumn air have a way of bringing shifts in perspective and habits that your business can use to plan a successful seasonal marketing campaign. With the end of the year coming right around the corner, it’s the perfect time to get started on […]
12 Ways to Promote Your Amazon Listings and Sell More Products
Promote Your Amazon Listings: 12 Ways to Sell More Products You must promote your Amazon listings to stand out against over 2 million merchants. Amazon’s marketplace is as crowded as it is lucrative. Once you do grab buyers’ attention, you are bound to make sales since so many shoppers flock to Amazon. The average conversion […]
What is a Customer Journey Map and How Can You Use it to Your Advantage?
A customer journey map and act of creating one for your business reveals processes and interaction points, identifies where channels can be switched, and highlights areas where information can be exchanged. This helps service your customers better and better and also should be tied to your own business objectives and goals. Earlier in 2021, Wingman Direct Marketing […]
Wingman Direct Marketing Creative Process
Hey, my name is Mason – I’m the Graphic Designer here at Wingman Direct Marketing. Working at Wingman allows the opportunity to create content for all different types of clients – but, what is the creative process when designing posters, logos, social media graphics and everything else in between? We here at Wingman thought this blog would be […]
