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Insights (Blogs) from your digital co-pilot

RECENT CDAP BLOGS

Facebook Etiquette

Facebook Etiquette

Facebook is one of the most widely used social media platforms for businesses, groups, and individuals. With over 2.934 billion users, there is a tremendous opportunity to use it to grow your business. An application with great power also requires great responsibility from its users. As a business you need to be especially careful when navigating your online presence. Facebook

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digital marketing campaign

How to Add Direct Mail to Your Digital Marketing Campaign 

Why Use Direct Mail in 2023? (Part 3 of 3) Integrating a direct mail and digital marketing campaign can have a profound effect on your marketing efforts. Check out these three uncomplicated ways to integrate mail into your multichannel campaigns:  Follow up with an email to your direct mail recipients after your mailing.  Add a QR code to your direct

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direct mail

6 Ways Direct Mail Can Improve Your Digital Marketing Results

Why Use Direct Mail in 2023? (Part 1 of 3)  Have you considered using direct mail as a marketing tactic? Chances are you are sending out emails and posting on social media. You may even have a whole digital marketing agency under your belt helping you get online ads in front of the people who matter most.  These online touchpoints

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Digital Adoption

Digital Adoption with Wingman Direct Marketing & Digital Advisory 

Wingman Digital Advisory’s mission is to make Digital Adoption simple. At Wingman, we believe that it is your mission; we are just here to help see you through to a successful conclusion.   We are proud to be on of the first dozen Approved Digital Advisors for the Canada Digital Adoption Program (CDAP). Through our carefully crafted CDAP Digital Advisory process,

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social media content calendar

5 Big Reasons Why You Need a Social Media Content Calendar 

If you post online more than once a week, your business might need a social media content calendar. It is a powerful tool that allows you to keep your thoughts and objectives front of mind. Wingman is of course biased, but an outsourced partner can also help manage your message and the delivery. Getting social media wrong can have negative

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Online Reviews

Why Online Reviews Are Essential For Your Business

Online reviews and online reputation management are invaluable for consumers who have never tried your product or service and want to know others’ honest experiences with your business. A 2021 survey indicated that 98% of consumers read online reviews for local businesses.  First off, it’s important to specify what an online review is. It’s a reflection of a past or

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